Majors, Minors, & Certificates

Table of contents

1. Fields to Use
   1. Description
2. Relationships
3. SEO Data
4. Other Info

Content Types - Taylor Modernization: Degrees, Majors, and Minors

Fields to Use

• Title - Name of the major / minor. DO NOT include “Major” or “Minor.”
• Modernized - ALWAYS “Yes.”
• Letter - First letter of the major name. (Helps order majors on “Major” page.)
• Host - ALWAYS www.taylor.edu.
• Type - Choose “Major” if only a major; choose “Undergraduate Minor” if only a minor; choose “Major/Minor” if both major and minor.
• Department - Choose the appropriate department for the major/minor.
  • TBD what to do about majors without a department.
• Affinity Group - Choose appropriate interest area for the major/minor.

Description

This is the major or minor page content. The appropriate order is:

1. [H1 Name of the Major / Minor] [H1 <small> Major, Minor, or Major/Minor]
2. Content for the original major/minor with <h3> subheads. If you don’t want Google to see it as a priority, you can use <div class="h3"> to look like an h3 tag.
3. If major and similar or same-name minor, include paragraph on minor.
4. If any callout needed.
5. Curriculum & Degree Options list.
6. Contact info for Department (and program if a separate director).
7. Button to “View Department Faculty & Staff”.

Relationships

• Special Programs - Can select up to 2. If a Bachelor of Science degree that includes Systems, select “Systems.” If Health Science or Natural Science major, choose “Pre-Med Curriculum” and/or “Health Professions Advising.” If Education, select “Special Education” and/or “Teaching English to Speakers of Other Languages - TESOL.”
• AffinityGroup: DegreesMajorsAndMinors - Choose the appropriate interest area for the major/minor.
• Office/Department - Choose the appropriate department for the major/minor.
• Cover Image: Child - Identify correct Cover Image. ALL majors/minors must have unique cover images.
• Degrees, Majors & Minors: CHILD RelatedMajors - Choose up to 5 similar majors to relate to the current major/minor.
• Degrees, Majors & Minors: CHILD RelatedMinors - Choose up to 5 similar minors to relate to the current major/minor.

SEO Data

• Friendly Name - Major/Minor Name with identifier (i.e. Major, Minor, or Major/Minor).
• SEO Description - Must include major keywords for Google Search. Use Brightedge or similar SEO Keyword tool to identify rankable keywords.

Other Info

DO NOT use any other fields.